

crée des synergies nouvelles au service de votre performance.
data
connaissance client
Technologies
Activation marketing / Communication
Loose or stapled advertising insert, back cover or full-page ad inside the magazine, press advertising is a powerful tool.
The press is a universal medium, replete with themes: women, children, senior citizens, gardening, DIY, car enthusiasts, nature fans, health enthusiasts,...
There’s something for everybody.
Just make your choice!
“Being seen and read in a special moment”
Reading a magazine, whether you are a subscriber or not, is often a real moment of pleasure and relaxation.
Press inserts or advertisements, a power tool to build brands and reputation, is an excellent way to make oneself known to a targeted and receptive readership.
Target your
readership
Increase your
visibility
Communicate
during a
privileged moment
Lever the
notoriety of a
well-known magazine
1I identify my target and define my offer
2I develop my press plan with an expert from the IDAIA Group
3I receive advice about the best type (advertisement or insert) and about the best magazines, given my goals and budget
4I create my communication supports (creation of a page with or without coupons, creation of an insert) or I entrust this mission to the creative teams of the IDAIA Group
5I pass on the materials to the technical teams of the chosen magazines
6Readers discover my advertising by leafing through their favorite magazine!
and a lot more...
Benefit from a complete service oriented towards lead generation and traffic. Take advantage of our expertise and qualified email databases.
Put data at the heart of your strategy