Video devices

• Video leads to 6 times more clicks than the classic display.
• Video generates emotion and brand attachment (storytelling)
• Alternative to TV for lower budget advertisers
• Complementarity with TV: additional coverage via catch-up TV (replay) or media sites
• Video plays a crucial role for your actions on YouTube, Facebook or Linkedin
• Increasingly popular format with internet users
• Video respects user experience with the possibility to advertise (except in catch-up)

• Replay of 15 or 30 seconds TV spot
• Making of web-series with long formats
• 2 types of videos proposed: instream (ad placed at the beginning of a video) / outstream (not linked to a video). Contextual targeting possible for instream.
• Format available in programmatic. Highly targeted audience.

Our strengths:

• Complete project management: storyboard, casting, shooting, soundtrack development, video editing, publishing, possible link with media platforms…
• Only one contact person for the whole project
• Purchase mode possible with Click Per View with guarantee to view the whole video
• 2 Play modes: Click to play or View to play
• Addition of the CTA to videos for even better performance
• Integration of “viewability pluggable” technologies: new IAB 70/30 standard via solutions such as IAB or Meetrics